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We empower YOU to live your vision authentically so that your work has positive impact in your life and in the lives of others.

We empower YOU to live your vision authentically so that your work has positive impact in your life and the lives of others.

We empower YOU to live your vision authentically so that your work has positive impact in your life and the lives of others.

Marketing is changing . . .

. . . whether we like it or not.
 
It’s changing because cultural tides are changing. Millennials and Gen Zs are more nuanced in their understanding of advertising. They are averse to old-school push marketing. They want more. They want story and meaning, and they are willing to pay more for it.

Old-school methods are less effective. If we want to continue to succeed and make a difference, we need to change, and we need to change now.

Marketing is changing . . .

. . . whether we like it or not.
 
It’s changing because cultural tides are changing. Millennials and Gen Zs are more nuanced in their understanding of advertising. They are averse to old-school push marketing. They want more. They want story and meaning, and they are willing to pay more for it.

Old-school methods are less effective. If we want to continue to succeed and make a difference, we need to change, and we need to change now.

FOR MORE ON THE NEW MODEL
FOR MORE ON THE NEW MODEL

Roadmap to Your Authentic Brand

Not knowing the steps to take and the order in which to take them can so often serve as the greatest obstacle to brand building. For this reason we created the Roadmap to Your Authentic Brand, as a complimentary offering to help you build a foundation that will allow your business to grow and thrive.

  • Discover your uniqueness
  • Find your WHY
  • Get clear on who your audience is
  • Position your business to stand out
  • Integrate your brand with your marketing

Our Brand Services

Our Brand Services

Assessment

Coaching

Strategy

Personal Branding

Lean Startup

What our clients are saying . . .

"The 4 Directions Branding process challenged us to be clear and thoughtful, which helped us to create a brand that is bold, authentic and definitive. We are grateful."

- Elaine Beattie & Carrie Wagner, Partners, Cultural Intelligence Works

"I benefited greatly from the wisdom and guidance of 4 Directions Branding, as they helped me get clear and focused about my marketing message. I encourage you to use their help."

- Dr. David Nygaard, Owner, Atlas Chiropractic of Asheville

"Working with 4 Directions Branding on the branding values of our company gave us a deeper understanding of WHY we do what we do. It’s extremely important insight that then feeds every business decision moving forward from brand aesthetics to who we partner with to what projects we’re investing in. This work is essential for building a solid foundation for our future growth."

- Angie Rainey, Owner, Coffee Crate

"The branding work 4 Directions Branding completed with me was much deeper than I expected, and brought me to a new authentic place, providing expansiveness of which I was unaware."

- Doug Bruggeman, PhD & Founder of Ecological Services and Markets, Inc.

I want to stand out from the ever-increasing marketing noise.

I'm Ready

I want to stand out from the ever-increasing marketing noise.

I'm Ready